Mon, 23 November 2020
In this podcast episode, legendary marketer Brian Kurtz describes the seven critical success factors used by direct marketing legends — and how those principles still apply today. |
Thu, 19 November 2020
In today’s short podcast episode, I talk about the power of exclusivity—and how you can leverage it to attain higher fees and book your schedule as a writer or content marketer. |
Mon, 9 November 2020
#243: How to Make Prospect Conversations Easier (and Land More Clients) with the ‘Selling Staircase’
In this podcast episode, learn how to lead sales conversations with confidence — and land more projects — by following Nikki Rausch’s five-step selling process. |
Thu, 5 November 2020
In today’s short podcast episode, I explore why you’re better off improving what you’ve already built than building something entirely new. |