There's a growing interest among freelancers in the idea of "value pricing."

The concept of pricing your work based on the value it will generate for the client is interesting. But it still feels theoretical and pie-in-the-sky to most creative professionals.

In this podcast episode, we discuss how to make the idea practical — including three simple ways you can start transitioning to this lucrative model.

You'll find the full audio (and detailed show notes) here:

www.b2blauncher.com/episode90

Do you sometimes feel like a bit of a fraud? Are you sometimes surprised that clients pay you to do your work?

Do you feel unworthy compared to many of your colleagues? Like you will be found out soon enough ... and all your success so far is undeserved?

You're not alone. Gene Hackman, Dustin Hoffman, Jimmy Fallon and many other people many of us consider incredibly talented — they often feel the same way.

I talked about this back in episode 22: Seven Tips for Developing Stronger Self-Confidence

But what I'd like to do in this episode is give you a taste for how common this "impostor syndrome" is. Because part of overcoming it is awareness.

Awareness about how many talented professionals struggle with self confidence and self worth.

I feel so much better when I realize that I'm not alone. And if the best people in their field often feel this way, then that gives me hope. It helps me realize that it's perfectly natural.