Fri, 27 July 2018
LinkedIn has quickly become one of the most effective marketing tools for writers and copywriters.
But one of the downsides of this social platform is that it can feel overwhelming.
How should you use it? Where should you start? How should you search for prospects inside? And how do you connect with them?
My guest for this episode is Chrissie Wywrot. Chrissie works with clients on their LinkedIn profile and strategy, as well as their online brand, to establish them as experts and resources in their fields.
She has a very simple process she uses to get the most out of LinkedIn. Listen in to get the details...
Fri, 13 July 2018
Having a well-defined target audience is a critical first step to freelance success.
But it doesn’t end there. Because once you’ve identified your audience you now need to find some prospects to contact.
That’s where many writers get stuck.
If you’re in that situation now (or if you’ve ever been there), you’re going to get a ton out of this week’s podcast episode.
My guest is the brilliant Jennifer Gregory. In this interview, Jennifer details her three-step “Audience First” method for finding potential clients.
Her approach is both simple AND incredibly effective — and it’s something you can start using right away.