Fri, 29 June 2018
The biggest reason writers become (and stay) self-employed is freedom and flexibility — not money.
Unfortunately, way too many freelance writers are worse off today than they were when traditionally employed.
Too many are struggling to earn a good living. Or they’re working with bad clients on projects they hate. Or they’re working longer hours than they ever have.
That’s not freedom!
How can you turn that around? It all starts by setting some “standards” for your business.
And in this episode, I explain exactly how to do that.
Fri, 15 June 2018
When it comes to pricing, the most common question I get is, “How much should I charge for _________?”
But no one has ever asked me, “What should my floor rate be?”
In other words, the bare minimum you should be charging on any given project to make sure you cover your full costs as a freelancer.
I’m not a fan of that kind of thinking. But there’s one exception. And that’s when you want to know and understand what your “all in” expenses are ... so you can make better overall pricing decisions.
Knowing your “all in” expenses can bring some serious clarity to your pricing decisions. It can help you negotiate better and feel much more confident about quoting higher fees.
In this week’s episode my colleague Robert McGuire from Nation1099 will show you how to calculate your own number. And he explains why knowing this is so important—regardless of where you are in your writing business or how much you currently earn.
Fri, 1 June 2018
Many writers I know struggle with analysis paralysis and over-thinking.
I see it at all levels of experience and with all types of decisions.
It often causes a great deal of stress and anxiety, which leads to poor performance and results ... which reinforces the need for overanalyzing things.
And so the cycle goes.
If you struggle with analysis paralysis, this podcast episode will help.
My guest is Shelley Row, a speaker and consultant who works with leaders who must make fast, insightful decisions in the face of uncertainty and rapid change.
Shelley is an engineer and a recovering over-thinker herself. And her work is based on neuroscience research and detailed interviews with dozens of executives who struggle with this issue.