Wed, 16 October 2024
Most freelancers and solo marketers focus their marketing efforts on prospecting, networking, or LinkedIn.
But guesting on podcasts that your target audience listens to? Not so much.
And that’s too bad, because appearing on podcasts can be a powerful way to build your brand, meet and network with great people, generate leads, and establish yourself as a thought leader in your market.
In this episode, I sit down with Angie Trueblood, a seasoned podcast publicist, to explore how freelance writers and solo marketers can harness the power of podcast guesting.
Angie shares her unique journey into the world of podcast publicity and breaks down why being a guest on the right shows can make a huge positive difference in your business. We dive deep into actionable strategies, including:
Whether you’re looking to expand your client base, increase your visibility, or simply explore new avenues for growth, Angie’s insights will open your eyes to the untapped potential of this marketing strategy.
Direct download: Final_Audio_-_357_How_Podcast_Guesting_Can_Boost_Your_Brand.mp3
Category:general -- posted at: 6:00am EST |
Wed, 9 October 2024
A growing number of writers are incorporating AI tools into their workflow.
Those who’ve kept an open mind and experimented with different approaches and ways to increase their productivity and scale their creativity have seen remarkable improvements in both the quality and quantity of their work, allowing them to stay ahead in an ever-evolving industry.
The current models are powerful out of the box. But what if there was a way to take things a step further and create personalized AI tools tailored to your unique needs?
In this episode, I sit down with Erynn LaFlamme, founder and CEO of Ethic Agency, a marketing agency based in Metro Atlanta. Erynn and I discuss how writers can harness the power of custom GPTs to handle nuanced parts of their client workflow.
Erynn has become an expert in using AI for content creation, and she walks us through the process of building Custom GPTs and shares real-world examples of how her team is leveraging this technology to produce better work.
We dive deep into:
We also explore what this means for the future of freelance writers and content professionals—will AI replace us, or will it become an essential tool in our toolkit?
Whether you’re curious about integrating AI into your business or looking for ways to refine your processes, this episode offers some very practical ideas, insights and tips. |