Thu, 4 February 2016
Are Elance, Upwork and other online job boards a good place to land freelance work?
Yes and no. It really depends on a number of important factors. And it's certainly not for everyone. But there's no denying that some people have figured out a way to launch their freelance business with these platforms.
My guest for this episode is one of these people. Her name is Laura Pennington, and she has a great story about how she used Elance to kickstart her freelance business—despite the fact that she had little work experience, no samples, no ratings or reviews and no clear guidance on how to make it work.
Fri, 22 January 2016
This week's episode is shorter than usual.
It's also different.
I take you on a random journey of what I'm doing, what I've been up to, what I'm currently enjoying ... and a few things I'm planning this year.
Follow along at your own risk...
Thu, 7 January 2016
This is part two of a two-part series on money and freelancing.
In part one Dianna Huff talked about how to manage cash flow more effectively when you have a variable income.
Today's episode is a bit different. We get into the mindset of earning more as a freelance professional.
My guest is Rhonda Page. Rhonda is an ideator, clarifier and forward thinker. She’s worked at top graphic design and branding firms for 25 years, and brought them hundreds of thousands of dollars in new business along the way.
Wed, 23 December 2015
As freelancers we don't have the luxury of a fixed paycheck.
Even when you're booking work like crazy, your cash flow is going to be irregular.
This is an issue that financial experts and money-management books rarely address. They're geared to helping people with steady paychecks—NOT self-employed professionals.
In this episode you'll hear from my friend and colleague Dianna Huff. Dianna has been trying to solve this cash flow dilemma for years. And she's come up with some very specific and realistic strategies for those of us who earn a variable income.
This is part one of a two-part series on the topic of money—something we haven't addressed enough in this podcast until now.
Wed, 9 December 2015
You've heard the advice before...
Position yourself an authority in your field ... and business will start coming your way.
I think many of us understand this idea conceptually. But it can be hard to figure out exactly how to become that authority.
And the negative self talk and self-sabotage doesn't help ("Who do you think you are? You're no expert! You're no authority!").
This is a big topic, and it's one I'd like to cover in more detail over the next few months. But today, I wanted to at least kick-start that discussion.
My guest is Scott Aughtmon, a consultant and blogger who writes about content marketing, and the author of the book 51 Content Marketing Hacks: Extraordinary Lessons on Creating Content That Will Help You Sell More and Gain More Customers.
Our conversation may not answer all your questions. But I hope it gets you thinking in the right direction — and that it sets the stage for additional episodes on this important topic.
Thu, 26 November 2015
There's a growing interest among freelancers in the idea of "value pricing."
The concept of pricing your work based on the value it will generate for the client is interesting. But it still feels theoretical and pie-in-the-sky to most creative professionals.
In this podcast episode, we discuss how to make the idea practical — including three simple ways you can start transitioning to this lucrative model.
You'll find the full audio (and detailed show notes) here:
Wed, 11 November 2015
Do you sometimes feel like a bit of a fraud? Are you sometimes surprised that clients pay you to do your work?
Do you feel unworthy compared to many of your colleagues? Like you will be found out soon enough ... and all your success so far is undeserved?
You're not alone. Gene Hackman, Dustin Hoffman, Jimmy Fallon and many other people many of us consider incredibly talented — they often feel the same way.
I talked about this back in episode 22: Seven Tips for Developing Stronger Self-Confidence
But what I'd like to do in this episode is give you a taste for how common this "impostor syndrome" is. Because part of overcoming it is awareness.
Awareness about how many talented professionals struggle with self confidence and self worth.
I feel so much better when I realize that I'm not alone. And if the best people in their field often feel this way, then that gives me hope. It helps me realize that it's perfectly natural.
Thu, 22 October 2015
In this episode I interview Cesar Abeid, author of the newly published Project Management for You: How to Turn Your Ideas Into Reality, Deliver on Your Promises, and Get Things Done.
Cesar and I focus our discussion not on client projects, but rather on all those internal projects we all keep meaning to do ... but never get around to doing.
He shares plenty of simple and practical tips for breaking down these projects into doable tasks. All in plain English!
Wed, 7 October 2015
I love to read.
In fact, I have more books I want to read than I have time to read them.
Yes, I've tried some speed-reading courses. They helped, but I've yet to reach a level where I can read 50+ books a year.
So when I came across Brandon Hakim's techniques on how to read and absorb dozens of books a year, I was intrigued.
Just by applying a few of his simple ideas, I've read two books in the past two weeks — something that would have normally taken me two months to accomplish.
In this interview, Brandon will explain how he reads over 300 books a year. He describes a key mindset shift you need to make in order to get to this level. Plus a handful of practical techniques to help you get through nonfiction books much faster.
Wed, 23 September 2015
If you're in the U.S., this is an important interview.
It's about your health insurance options as a self-employed professional:
With open enrollment coming up soon ... and fines going up significantly for those who don't enroll in a plan ... this is the time to get educated and to investigate your options.
It's all here, including detailed show notes: